Category Archives: JP Blog

Why You Are Receiving This…

IMPORTANT: ONLY 48 HOURS LEFT OF EARLY BIRD!!!
GET YOUR SEAT NOW AT FITPOSIUM.COM

Let’s be brutally honest – pursuing what you love and chasing after your dreams can be scary AF!

I know this because I’ve had to go through it myself. I was unsure of what was the right step to take and feared losing everything if I made a single mistake.

It is the exact same fear and uncertainty I see in my clients and the readers of this blog.
WHAT IF THEY DOESN’T WORK???
WHAT IF I FAIL?

That is why I created this blog. That is why I created my podcast. That is why I created my e-books.

THAT IS WHY I CREATED FITPOSIUM!!!

I wanted to have a community of passionate people coming together to share best practices, support one another as a tribe and collectively push to higher levels. And we did just that. Every year since 2015 we have SOLD OUT this conference which reinforced that we are doing the right thing.

Individuals come to FITposium with an idea and leave with an action plan on how to grow a career they love. Every single year at the event people will come up to me to tell me what has happened to their businesses and lives since the last event.

People left careers they hated to launch businesses they loved
People doubled their income
People got the cover of every major fitness publication
People who are now the breadwinner in their family
People who are now showing their kids what happens when you TRY!

You are receiving this because you DESERVE this same opportunity for the pursuit of success.

You are receiving this because you ARE PART OF OUR TRIBE!

You are receiving this because you are the person who is willing to TAKE ACTION and CRUSH FEAR!

THIS IS OUR FINAL WEEK FOR FITPOSIUM EARLY BIRD PASSES. GET YOUR SEAT BEFORE THEY SELL OUT AT FITPOSIUM.COM

AT FITPOSIUM you will

  • Learn from leading entrepreneurial experts such as Chris Harder, Danny J, Jill Coleman, Cathy Savage and more
  • Network with a tribe of like minded people who will be your network to support you and everything you do moving forward
  • Get exclusive and career changing opportunities to meet with top magazine editors in person to audition for features in their publications

NO WHERE ELSE IS ALL THIS POSSIBLE!

Join us Oct 3-6 in Scottsdale, Arizona at the conference that is REVOLUTIONIZING FITNESS!

THIS IS OUR FINAL WEEK FOR FITPOSIUM EARLY BIRD PASSES. GET YOUR SEAT BEFORE THEY SELL OUT AT FITPOSIUM.COM

It doesn’t matter if you are a personal trainer, influencer, coach, nutritionist, writer, photographer, small business owner – you will grow your career at FITPOSIUM!!!

THANK YOU for being a part of this tribe!

James Patrick
IG @jpatrickphoto
JamesPatrick.com

Do This (Even Though It May Suck)

When I present at conferences on the importance of creating change in your own life I talk about the importance of daily habits and routines that help me optimize my outfit and efficiency. Managing six separate brands, while still having a life I desire to live, is not an easy task after all.

However when I tell people that legendary change is made through doing small things that will culminate overtime I get some push back.

“It can’t be that simple.”
“That can’t actually help.”

It can. It does.

But as simple as what I am about to share with you is, it is far from easy to do consistently, non-negotiably over time.

Let me share a quote from Aristotle, “character is built through habit.” Thus in order to build character, one must do it habitually. Everything you do has to become a habit – that is how character is built.

When I get up in the morning I go on a 10-20 minute jog around my neighborhood (or whatever area I am in). To be clear, this is not my main workout for the day. This is something I do first thing (before social media, coffee or life). I will be honest, it is the last thing I want to do at that time. But I force myself to do it, I force myself to do something difficult (mentally) that I don’t want to do. When I finish I ALWAYS feel better. Why? Because I just won a battle against my own resistance. The next battle will always be easier.

Then, before I still satisfy my urge to be online, I set meditate and journal. With the weather being so amazing in the morning I have been doing this out on my back patio and it has easily become my favorite part of the day.

After that I will pick up a book to read a bit to expand my mind while I drink my coffee (yes I can have coffee now). Anything I feel I have learned I will record as a note in my journal or phone.

Then I eat a healthy breakfast from my meal plan and jump on the shower. My first setting on the shower is cold – literally as cold as I can make it. Then I allow myself to fight the cold water and adapt. I have a minimum threshold I force myself to hit, and then after that I will see how long I can go before I reward myself with hot water.

Then I allow myself to start my work day.

When I talk to my coaching clients they will even ask “how can you get all this done before you even start your day? I can’t do that myself. I am too busy. And also screw you and your cold showers!” Okay I am exaggerating a bit there.

However, I don’t want to insult them by reminding them that I still manage to run six companies on top of all this. But let me give you an example of a critically busy day I had.

Both my wife and I were recently presenting at the IGNITE520 conference in Tucson. I got up with the sun and went for my jog. As soon as I got home I was on the back patio meditating for 20 minutes. Then I journaled a few pages of thoughts and recapping my dreams from the night before. I then sipped my hot coffee and read two chapters from this book I had been enjoying. I got up to make us both breakfast and then took my cold shower before I got dressed.

After getting dressed I started writing down concepts for an article I wanted to release while my wife finished getting ready.

Once she was done we got in the car and on the road. It was only 7:45 in the morning.

Let me go back to that quote from Aristotle. “Character is built through habit.”

I have built daily habits for my body (working out and properly fueling), for my mind (meditating and journaling), for my relationships (expressing gratitude for them every day) and for my business (learning and teaching). All of these are done, non-negotiably, every single day of my life.

That is my intention. So now your turn. What habits can you build now that will help you develop your character?

James Patrick
jamespatrick.com
IG @jpatrickphoto

Already Over 25% SOLD OUT!

In only a single week the FITposium conference sold out more than 25% of the available capacity! This is proof that we are doing the right thing with this event.

NOW IT IS YOUR TURN!

Do not wait any longer to level up. I want your vision to become your reality.

That is why I want you to get your conference passes for the fifth annual FITposium Conference happening October 3-6 in Scottsdale, Arizona!

I KNOW this is the event that will finally make a difference for you!

Get your conference pass now before they sell out!

FITposium brings together the leading fitness entrepreneurs who specialize in helping individuals LIKE YOU successfully grow your brand and business idea to the next level.

Regardless if you’re a fitness talent, personal trainer, coach, gym owner, writer, influencer, nutritionist, clothing designer, photographer or small business owner – FITposium will give you all the tools, resources and connections you need to succeed!

By attending FITposium 2019 you will:

  • Learn how to establish, market and profit from a brand in fitness
  • Develop the necessary relationships to scale network and net worth
  • Meet face-to-face with leading fitness magazine editors and podcasters
  • Audition for high level exposure media features
  • Learn the most effective sales and conversation strategies
  • Understand strategic social media practices
  • Develop effective business systems and processes
  • Create the most effective media pitches
  • and so much more!

Get your conference pass now before they sell out!

You will learn from the top fitness earners and business owners, leading social influencers, marketing and branding specialists and from magazine editors themselves on the most effective and impactful ways to market and differentiate yourself, attract more clients, increase your income and grow your social media audience to expand your influence!

The results of FITposium attendees are mind-blowing! The alumni of the conference return year after year because they are more confirmed, more informed, more connected and thus better positioned to succeed!

They are, and you will, utilizing the proven market techniques, getting published more, growing their social influence and making more money in less time then ever before attending the conference.

“The progress my business has made has been astonishing! I contribute this to the motivation, advice and guidance of the FITposium conference,”
Karey Northington, Founder, Protein House Gilbert

“FITposium was the best thing I’ve ever done in my fitness career! I walked away from the conference with more confidence in myself and my business that I never had before!”
Madison Murray, Founder, MadFIT

“FITposium has been pivotal in helping me expand my brand. I’ve attended the conference for the past three years and have seen my business grow exponentially as a result – most recently by publishing a best-selling book and hosting my own successful women’s conference!”
Lindsey Schwartz, Author, Founder, Powerhouse Women

While extraordinary, these attendee experiences are not unique. We have seen exceptional improvement in so many others who have joined us at FITposium.

Get your conference pass now before they sell out!

Passes for FITposium are on sale now and will sell out very soon as they have every single year!

Here is EVERYTHING that is included with your conference pass:

  • Multi-track educational conference
  • Magazine, podcast and commercial client castings
  • Portfolio reviews and pitch meetings with top magazine editors
  • Magazine editor panel reception (NEW!)
  • Networking mixer
  • Interactive workshop sessions (NEW!)
  • Advanced master class session (NEW!)
  • and much more!

If you are ready to have extraordinary success in your fitness brand and business then you cannot afford to miss FITposium 2019!

REMEMBER – space is extremely limited and FITposium will sell out. Do not wait another moment on launching your fitness dreams! Join the conference that’s revolutionizing fitness!

REGISTER TODAY! Get your conference pass now before they sell out!

James Patrick
FITposium Founder
IG @jpatrickphoto @FITposium

My Mistake that Lost Me Money!

In the last few months I had two ideas that I was contemplating taking action on.

The first would have gained me significant notoriety and a unique business angle that would have supported one of the brands I manage. I even made a note in my phone to get to this.

The second idea was an instant revenue generator that literally no one else in my industry was doing. The idea struck me during a mastermind retreat I was on last October. Come April of this year I was still contemplating how to make the action happen.

Then in the same week I came across a few separate things.

Someone had a similar lightbulb moment and launched a podcast all about my first idea. Now they were the first to market with this idea. They are the ones who got the notoriety and they are now the ones who can capitalize on this unique business angle to grow their brand (and they are doing just that).

I should be mad because that was my idea!

Then I was talking to not one, but TWO, people in my industry who had launched the same idea for instant revenue generation within my industry! How did they get the inspiration to do this? Because I had told a few people about my idea and it spread to them (I was literally able to connect the dots).

I should be upset because that was my idea!

Now… I sit here writing this.
Am I mad? Yes.
Am I upset? Yes.

But am I mad at the people who launched these concepts? NOT AT ALL!!!
Am I mad at the people I told my ideas to who spread them? NOT AT ALL!!!

I am upset and mad at myself that I didn’t take action on them when I had the ideas. It was an is 100% my mistake and my guess is that it is a lesson you too have learned.

From about ten or more years ago was the first time I really learned this lesson. I had developed a new marketing technique for the professional service industry. I was the first to do it. I was the first to test it. I was the first to explore it. Thus I wanted to create a white paper (industry report) so I had the proof that this was my invention – which it was… at the time.

I sat on the idea for years. Of course someone else would have the idea too. Of course someone else would take action on it. Of course someone else would write that paper. They did.

The day that white paper arrived on my desk I remember looking at the byline and not seeing my name (of course as I never wrote it) and I was only mad at myself.

I had the foresight. I took no action.

Foresight, without action, only leads to hindsight.

So take action on your ideas. Perhaps it doesn’t work out. But failing is tremendously better than knowing you could have created something you didn’t.

James Patrick
jamespatrick.com
IG @jpatrickphoto

Wait No Longer to Level Up! (Look Inside)

If you are reading this right now, what I know about you is that you are a driven and passionate professional who is:

  • Tired of waiting and finally ready to take your brand to the next level
  • Tired of limiting fears and willing to take action to step towards your goals
  • Tired of playing it quiet and committed to earning the success you deserve

Do not wait any longer to level up. I want your vision to become your reality.

That is why I want you to get your conference passes for the fifth annual FITposium Conference happening October 3-6 in Scottsdale, Arizona!

I KNOW this is the event that will finally make a difference for you!

Get your conference pass now before they sell out!

FITposium brings together the leading fitness entrepreneurs who specialize in helping individuals LIKE YOU successfully grow your brand and business idea to the next level.

Regardless if you’re a fitness talent, personal trainer, coach, gym owner, writer, influencer, nutritionist, clothing designer, photographer or small business owner – FITposium will give you all the tools, resources and connections you need to succeed!

By attending FITposium 2019 you will:

  • Learn how to establish, market and profit from a brand in fitness
  • Develop the necessary relationships to scale network and net worth
  • Meet face-to-face with leading fitness magazine editors and podcasters
  • Audition for high level exposure media features
  • Learn the most effective sales and conversation strategies
  • Understand strategic social media practices
  • Develop effective business systems and processes
  • Create the most effective media pitches
  • and so much more!

Get your conference pass now before they sell out!

You will learn from the top fitness earners and business owners, leading social influencers, marketing and branding specialists and from magazine editors themselves on the most effective and impactful ways to market and differentiate yourself, attract more clients, increase your income and grow your social media audience to expand your influence!

The results of FITposium attendees are mind-blowing! The alumni of the conference return year after year because they are more confirmed, more informed, more connected and thus better positioned to succeed!

They are, and you will, utilizing the proven market techniques, getting published more, growing their social influence and making more money in less time then ever before attending the conference.

“The progress my business has made has been astonishing! I contribute this to the motivation, advice and guidance of the FITposium conference,”
Karey Northington, Founder, Protein House Gilbert

“FITposium was the best thing I’ve ever done in my fitness career! I walked away from the conference with more confidence in myself and my business that I never had before!”
Madison Murray, Founder, MadFIT

“FITposium has been pivotal in helping me expand my brand. I’ve attended the conference for the past three years and have seen my business grow exponentially as a result – most recently by publishing a best-selling book and hosting my own successful women’s conference!”
Lindsey Schwartz, Author, Founder, Powerhouse Women

While extraordinary, these attendee experiences are not unique. We have seen exceptional improvement in so many others who have joined us at FITposium.

Get your conference pass now before they sell out!

Passes for FITposium are on sale now and will sell out very soon as they have every single year!

Here is EVERYTHING that is included with your conference pass:

  • Multi-track educational conference
  • Magazine, podcast and commercial client castings
  • Portfolio reviews and pitch meetings with top magazine editors
  • Magazine editor panel reception (NEW!)
  • Networking mixer
  • Interactive workshop sessions (NEW!)
  • Advanced master class session (NEW!)
  • and much more!

If you are ready to have extraordinary success in your fitness brand and business then you cannot afford to miss FITposium 2019!

REMEMBER – space is extremely limited and FITposium will sell out. Do not wait another moment on launching your fitness dreams! Join the conference that’s revolutionizing fitness!

REGISTER TODAY! Get your conference pass now before they sell out!

James Patrick
FITposium Founder
IG @jpatrickphoto @FITposium

Celebrating Our Heroes Through Images

On Sunday April 7, 2019 the James Patrick Photography team participated in our annual SHARE THE LIGHT creative campaign through a partnership with the Jewish War Veterans of the United States Copper State Post 619.

The Jewish War Veterans of the USA is the oldest congressionally chartered national Veterans service organization in America. It was founded in more than 120 years ago in 1896 by a group of Jewish Civil War Veterans. Their mission is to service our needy US Veterans, support our service men and women on active duty, confront anti-Semitism, honor the memory of fallen comrades and promote patriotism.

I and the rest of the James Patrick Photography team created the SHARE THE LIGHT campaign to partner with a charity and/or non-profit organization and provide creative services to support the organization and expand the visual exposure of their mission. That is why we entitled the program SHARE THE LIGHT. This is critically important to me to help give my services and talents to organizations that can truly benefit form them.

During the 25th Year Anniversary Celebration Ceremony, I set up a photo studio on site and provided portraits for both veterans and volunteers at the organization to visually tell their stories. Each person had the opportunity to be in front of my camera for a few minutes of their time while I worked to make a portrait of them.

This project actually originated two years earlier when I had the pleasure of working with half a dozen Korean War Veterans (including my wife’s grandfather) – several being members of the JWV of the United States Copper State Post 619. Those original photos inspired this new opportunity.

On behalf of the entire James Patrick Photography team, I would like to thank all the volunteers and Veterans of the JWV of the United States – not only for their time they were able to spend with us – but for their truly invaluable service they have provided this country!

James Patrick
jamespatrick.com
IG @jpatrickphoto

You Have Spoken and the Results Are…

I awoke the morning of January 1 ready to start the New Year but also to some news. My book, Fit Business Guide: The Workout Plan for Your Brand hit a best seller list on Amazon!

This book was written with the intention of helping to give you, the readers, the permission to take action on your ideas. It was created to provide the tools, insights and knowledge to step into your passion.

Through the book, through my annual FITposium conference, through my new mastermind, through my weekly podcasts; I am privileged to watch your success.

I am honored to be a part of your journey.

So as we go through 2019 together, I want to give you my sincerest thanks.

I attribute my success to your success and I cannot wait to help you get to that next step!

James Patrick
IG @jpatrickphoto
jamespatrick.com

Two Events in Arizona You CAN’T MISS!

The James Patrick Photography team is hosting not one, but two events in Arizona THIS WEEKEND that you need to know about.

PHOTOGRAPHY MARKETING WORKSHOP
April 12, 5:30 PM
Scottsdale, AZ
Learn everything you need to grow your creative career
Click here to register

FITPOSIUM LIVE PODCAST RECORDING
April 13, 4:00 PM
Scottsdale, AZ
Join us FOR FREE to watch the live recording of our 100th podcast episode! Will have special guests as well as a chance for audience to interact with show hosts!
Click here to RSVP

We look forward to seeing you this weekend!

James Patrick
jamespatrick.com
IG @jpatrickphoto

A Critically Dangerous Viewpoint for Entrepreneurs

How often do we look at those who succeed and say:
“they are talented”
“they are gifted”
“they are lucky”
“they have confidence”

This is one of the most dangerous viewpoints you can have as an entrepreneur.

Why?

Because to classify someone who is successful as talented means that unless you too are talented you cannot be successful. To classify someone who is successful as gifted means that unless you too are gifted you cannot be successful. To classify someone as lucky means that unless you too are lucky you cannot be successful. To classify someone as having confidence means that unless you too feel confidence you cannot be successful.

These are lies we tell ourselves about others. The reason we do this is quite simple to understand. It is much easier to say that someone is successful because of talent or gift or luck or confidence rather than face the truth.

The truth is that they out worked everyone else.

They might be talented, gifted, lucky or develop confidence. But that was not the reason for their success. They worked harder.

When we tell ourselves those lies it removes our accountability to be a person who could work hard too or walk into our fears or step into an area of the unknown.

However… success is intentional, not accidental.

So the next time you see someone succeed, say, they worked harder.

James Patrick
IG @jpatrickphoto
jamespatrick.com

Big Reason to Raise Your Rates NOW

I was having a conversation last week with my massage therapist who was conflicted about raising her rates. I asked when the last time she increased her pricing was and it had been about five years.

She believed she was currently on the higher end of what other massage therapists charged and had fears that if she increased her rates she would price herself out of some of her clients or that she would even upset some of her clients.

I asked if she lost a single client when she raised her rates 5 years prior. The answer was no. Imagine that!

I then asked how many years of experience she had, the answer was 15.

I followed up by asking if she believed her services helped her clients. The answer was of course yes.

My response, you are not charging this new rate just for 60 or 90 minutes. The new rate is a result of the 15 years of experience you have that allows you to achieve everything you are able to achieve in those 60-to-90 minutes.

That is the key right there. Imagine you are a personal trainer with 10 years of experience. You rates are correlated to all your experience that you take into every session.

You do not just charge for the time you are with your client. You charge for the wealth of experience, knowledge and background that improves that value of the service you provide.

The massage therapist agreed to raise her rates. I know she won’t lose me as a client.

James Patrick
IG @jpatrickphoto
jamespatrick.com